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The Best Dry Shampoo Perfect for Your Hair

The Best Dry Shampoo Perfect for Your Hair

Whether you want to freshen up a stale style, zap oil, or add volume to your hair, dry shampoo is a godsend (without pulling out your favorite hair styling tools). By reducing true washing, you can save time in the morning or maintain color-treated hair. However, there are a plethora of dry shampoos available everywhere, from drugstores to salons, all claiming to be the best, making it difficult to narrow it down. In the quest of what is the best dry shampoo, we are here to guide you.

Dry Shampoo - legitreviewed.com

Related: Detailed Function of Beauty haircare review

We gathered all of the best-reviewed dry shampoos and put the sprays, powders, and foams to the test on fine, straight, thick, and curly hair. Dove Refresh + Care Dry Shampoo (available at Amazon) took the top rank after hours of testing due to its fresh aroma, inexpensive price range, and wonderfully clean sensation. You might be shocked by what else we discovered.

The best dry shampoos we tested and ranked are listed below.

Our top picks:

  1. Dove Refresh + Care Dry Shampoo (best overall)
  2. DryBar Detox Dry Shampoo (best luxury)
  3. MorroccanOil Dry Shampoo (best for curly hair)

Other Dry Shampoos:

  1. Oribe Gold Lust Dry Shampoo
  2. Psssst! Instant Dry Shampoo
  3. Amika Perk Up Dry Shampoo
  4. Briogeo Scalp Revival Charcoal + Biotin Dry Shampoo
  5. Ouai Dry Shampoo Foam
  6. Klorane Dry Shampoo with Oat Milk
  7. Living Proof Perfect Hair Day Dry Shampoo
  8. Batiste Dry Shampoo
  9. R+Co Skyline Dry Shampoo Powder

Our Top Picks

Dove Refresh + Care Dry Shampoo

Dove Dry Shampoo - legitreviewed.com

Dove Refresh + Care Dry Shampoo – Price: $14.99 at Amazon

At a terrific price, truly clean-feeling (and -looking!) hair!

Dove's dry shampoo left hair feeling almost suspiciously clean, fresher than any other product we tested. In any hair type, from thin, light hair to thick, dark locks, the spray is fine and leaves little to no visible residue or chalky buildup. The spray doesn't weigh hair down or stiffen it, but it also doesn't add a lot of volume. It has the recognizable fresh aroma of Dove products, which many people are familiar with and enjoy. Dove's dry shampoo won't let you down if you want your hair to feel clean and fresh.

Pros

  • Little residue is left
  • Doesn't weigh hair down

Cons

  • Doesn't add much hair volume

DryBar Detox Dry Shampoo

Drybar Detox Dry Shampoo - legitreviewed.comDrybar Detox Dry Shampoo – Price: $22.00 at Amazon

Adding volume and texture while soaking up a lot of oil.

Detox DryBar dry shampoo is the ideal dry shampoo: it delivers high-impact texture and volume while zapping grease and excess oil with just a spritz, despite not being a texturizing spray. It's both incredible and effective. It features the brand's signature musky salon aroma, which may be perfumey if not overbearing. It creates a residue on the roots that can make them feel chalky after use, but the trade-off is a great volume. To match your hair color, the spray comes in light and dark tones. Keep in mind that you can get six bottles of Dove for the price of one Detox, so it's not the most cost-effective option, but it's wonderful for oily hair.

Pros

  • Ends excess oil
  • Available in light & dark tone

Cons

  • Costly

MorroccanOil Dry Shampoo

Moroccanoil Dry Shampoo - legitreviewed.com

Moroccanoil Dry Shampoo – Price: $26.00 at Amazon

 Hair that feels clean and silky yet isn't chalky or dried out.

Moroccanoil dry shampoo is ideal for curly, dry, or dehydrated hair. It's infused with argan oil, which hydrates while degreasing and really leaves hair feeling clean and silky rather than chalky and lifeless while still providing volume. It comes in light and dark tones to match hair, and a quick massage of the scalp removes any visible residue. It has a subtle vanilla perfume that isn't overpowering, and testers said it "smells really good" and "is the finest of the lot." While it doesn't absorb as much oil as DryBar's Detox, it's an excellent choice for individuals who have dryer locks or scalp concerns and are looking for the best natural dry shampoo.

Pros

  • Good for dry hair
  • Enhances volume

Cons

  • Can't absorb much oil

How Did We Test?

Testing Dry Shampoo - legitreviewed.com

We put the items to the test the same way you would: by spritzing dry shampoo on our limp or greasy hair, concentrating on the roots, and letting it work its magic. We paired up with a senior scientist to evaluate and weight outcomes using scientifically calibrated criteria, which is different from how you may test.

We graded each product on how well it absorbed oil, if it left any residue, whether it added volume, the strength and purity of the aroma, and other factors to determine which dry shampoo is truly the best. We also considered how clean our hair felt and how frequently we had to reapply the product after each use.

Not every aspect of our tests was equally important: oil reduction, for example, was given significantly more weight than the amount of product utilized. After all, while some of what makes a dry shampoo fantastic are subjective, some are actually superior, while others are simply not worth the money.

Things to Keep in Mind While Buying Dry Shampoo

Your scalp can be damaged if you wash your hair every day. Dry shampoo can be very handy in this situation. Dry shampoos not only absorb grease and perspiration but also impart a fresh aroma, making them a big way to prolong the life of a blowout, freshen up after a workout, or keep hair dye from washing down the drain. However, other than the best shampoo for dry damaged hair, not all dry shampoos are made equal. Here are some things to think about before you buy:

Formula: Would you prefer dry shampoo in the shape of an aerosol spray, powder, or even foam? Consider whether you like the convenience of a spray or the precision of applying the product directly to your hair with your hands.

Scent: Is it important for you to smell freshly shampooed, do you prefer a product with a stronger scent, or are you unconcerned about the scent? Keep in mind that certain dry shampoos, such as Dove, have a shampoo-like scent, but others, such as DryBar's Detox and Living Proof, have a more perfume-like scent.

Volume: Do you want your style to have more volume and texture? Keep in mind that the trade-off is usually a grittiness in the hair and a slightly starchy sensation. Although your hair will look great, you may not want to run your hands through it.

Cleanliness: If you want silky smooth, touchable hair, seek a dry shampoo that doesn't claim to provide a lot of volume or structure. Products like Oribe's Gold Lust or Moroccanoil are excellent examples of grease-absorbing products that actually leave hair feeling cleaner.

Other Dry Shampoos

Oribe Gold Lust Dry Shampoo

Oribe Gold Lust Dry Shampoo legitreviewed.com

Oribe Gold Lust Dry Shampoo – Price: $48.00 at Amazon

Dry shampoo from Oribe is light, undetectable, and adds no grip or weight to your hair. It has a delicate, faintly lemony scent and leaves absolutely no residue: most dry shampoos leave behind white dust that must be rubbed in, while Oribe is unnoticeable on touch in even dark hair while completely eliminating all evidence of oil. Its performance is comparable to Dove's in this regard. It does what it says on the tin, but at an extravagant price: additionally, the spray bursts out like a jet engine, which might feel wasteful for such a pricey item.

Pros

  • Appealing citric odor
  • Almost no residue is left behind

Cons

  • Expensive

Psssst! Instant Dry Shampoo

Psssst! Instant Dry Shampoo Spray - legitreviewed.com

Psssst! Instant Dry Shampoo Spray – Price: $7.59 at Amazon 

Psst! For years, dry shampoo has been a pharmacy staple. It leaves hair feeling light after usage, with some product accumulation but not too chalky or heavy—however, it doesn't do a fantastic job of decreasing oil or adding volume and texture. It gets the job done in a pinch, but it's not really noteworthy or life-changing.

Pros

  • Lightweight feeling of hair

Cons

  • Doesn't enhance much volume

Amika Perk Up Dry Shampoo

Amika Perk Up Dry Shampoo - legitreviewed.com

Amika Perk Up Dry Shampoo – Price: $25.00 at Amazon

Amika Perk Up dry shampoo would appear lovely on any vanity because of its packaging, but it was average to use. Worse, it had an overpoweringly sweet scent that one of our testers described as "drugstore perfume." It worked well, absorbing excess oil and leaving hair silky and fresh, with only a small bit of white residue left behind. The scent was a hindrance, even though it helped reduce oil in both straight and curly hair.

Pros

  • Nice packaging
  • Soft and fresh vibe in hair

Cons

  • Too sweet smell, cloy

Briogeo Scalp Revival Charcoal + Biotin Dry Shampoo

Briogeo Scalp Revival Charcoal + Biotin Dry Shampoo - legitreviewed.com

Briogeo Scalp Revival Charcoal + Biotin Dry Shampoo – Price: $24.00 at Amazon 

Briogeo's dry shampoo is a powder that claims to purify the scalp with charcoal, prevent oil production with witch hazel, and degrease the hair with clay and rice starches. The powder dispenser isn't very forceful, so you're left shaking the bottle into your hands or scalp at weird angles with minimal result. The powder smells good and absorbs oil without leaving a starchy residue like an aerosol spray, but it doesn't increase volume or work as well as typical sprays, and it makes more of a mess. It's not a poor product; it's just average.

Pros

  • Absorbs good amount of oil
  • Fresh smelling powder

Cons

  • Not good in adding volume

Ouai Dry Shampoo Foam

Ouai Dry Shampoo - legitreviewed.com

Ouai Dry Shampoo Foam – Price: $28.00 at Amazon 

The dry shampoo from Ouai is actually a foam created by renowned hairstylist Jen Atkin. Applying the wet foam to groomed hair can feel like a death sentence for your blowout. It feels like hair mousse when applied, which provides volume but is difficult to work with, especially on dry roots. Although it didn't mess up our hairstyles and dried quickly, the lotion does leave hands feeling sticky and hair never feeling completely clean. We prefer dry shampoo in its original spray form, and powder versions would be our first choice over this foam.

Pros

  • Adds volume

Cons

  • Texture is not attractive
  • Hands become sticky

Klorane Dry Shampoo with Oat Milk

Klorane Dry Shampoo - legitreviewed.com

Klorane Dry Shampoo with Oat Milk – Price: $10.00 at Amazon 

Klorane dry shampoo eliminates oil effectively enough, but it leaves behind a gritty, dull-white residue that's difficult to shake, literally: testers still had ashy roots after several minutes of rubbing the product in. The product adds volume to fine hair but not much to thicker hair in terms of volume. Though the spray is powerful, the particles are small, preventing buildup and chalkiness. After usage, flat hair felt light and fluffy. It's a good choice, but not exceptional.

Pros

  • Enhances volume
  • Removes oil

Cons

  • Leaves white leftover

Living Proof Perfect Hair Day Dry Shampoo

Living Proof Dry Shampoo - legitreviewed.com

Living Proof Perfect Hair Day Dry Shampoo – Price: $39.00 at Amazon

Living Proof says that its dry shampoo "really cleans hair," citing MIT studies to back up its claims. In theory, it sounds fantastic, but in practice, it felt just like any other dry shampoo. After use, it left hair feeling gritty and unclean, and it didn't add much volume or body. We had to use a lot of it to see a difference in grease reduction, and the aroma is a little chemically. Our testers were not fans, and the experience was unremarkable, if not downright awful.

Pros

  • Absorbs oil

Cons

  • Grit in hair after wash
  • Smells like chemical mixture

Batiste Dry Shampoo

Batiste Dry Shampoo - legitreviewed.com

Batiste Dry Shampoo – Price: $19.47 at Amazon

Batiste is a popular drugstore dry shampoo that is also the most affordable option. However, its effectiveness leaves a lot to be desired. Yes, it absorbs oil and provides hair body, but the plasticky scent persists all day, hair feels stiff and chalky after usage, and product buildup clings to roots no matter how hard you shake it out. If you want to save money on your dry shampoo, go with Dove instead!

Pros

  • Affordable
  • Soaks up oil

Cons

  • Unpleasant smell
  • Hair gets stiff

R+Co Skyline Dry Shampoo Powder

R+Co Skyline Dry Shampoo - legitreviewed.com

R+Co Skyline Dry Shampoo Powder – Price: $29.00 at Amazon

Another powder formula with a pump dispenser is R+Co's dry shampoo. The powder is silky, fine, starchy, and glittering, to say the least. The sheen is most likely caused by mineral compounds found in diatomaceous earth, which are supposed to absorb oil but show up on roots. The cream is thick and rests on the scalp, which is not ideal for someone who suffers from dandruff or has a dry scalp. It also left a noticeable white film on one tester's scalp, and the fragrance was described as "oddly musty" by others.

Pros

  • Silky powder

Cons

  • Settling of powder on scalp
  • A white film is left on hair

User Reviews


Verified

Bottle Problem - While I love Dove products

While I love Dove products, I normally only purchase the body wash when I travel due to the cost. It’s a nice product to share. However, I’m afraid to buy it anymore due to a problem with the bottle. The bottle clogs frequently (nothing comes out) then when it does release it purges and splatters across the shower wall thus much is wasted. It has happened so many times that I wouldn’t purchase the product again but want to. Please fix the container/bottle. Thanks for your consideration.


Verified

I usually love dove

I usually love dove. All their products. Except one. That new rose scented dry shampoo is truly terrible. It smells like grandmas old perfume on steroids. What’s worse is the scent over powers you and it never goes away. Days later I smell it. Will be throwing the bottle away immediately.


Verified

Dove 0% Aluminum Deodorant - 24 hrs...horrible

Dove 0% Aluminum Deodorant. Goes on wet - so you need to let it dry. Ugh. Doesn't last 24 hours - maybe 8 if you're lucky. Surprising because I love other Dove products like their Sensitive Skin soap bar (recommended by my dermatologist) for my skin since I have Rosacea.


Verified

I started using dove products about 6…

I started using dove products about 6 months ago when a friend at work told me that dove is cruelty free , which is really important to me as a consumer. I love everything you do... Shampoo, Deodorant, soap,body wash, shower gel and moisturizer. My skin and hair has never been as good . So thank you for being cruelty free I will always use dove products now and so does my husband !! ")


Verified

My sons use your men’s deodorant

My sons use your men’s deodorant. You have one that is white creamy and another that is a green gel. The white one leaves marks on clothing so my family prefers the gel. It’s not listed on the bottle that it’s gel and the names are the same. So we find ourselves opening every container looking for the gel. Very frustrating. Please label your deodorants better


Verified

I love Dove

Received these amazing products from #dove (hand soap,bath cream,deodorant repair shampoo)and when I say amazing is because they are kind to skin and the fact that they contain 1/4 hydrating cream makes all the difference.I use Dove since a long time ago and they never dissapointed.The hand wash helped so much with moinsturising especially during the pandemic.The body wash with its unique fragrance made me feel so good and my skin felt always soft.The deodorant is the only one that works for me, keeps my clothes clean and lasts for more than 12hours.The shampoo is new for me so I just wait to try it.So happy for these products being sent to me for free.


Verified

Great products!

Been using the dove white beauty soap every morning and night before sleeping and gives my face a soft and fresh glow. Also using their hair product for years and I'm gonna say it's definitely worth it. My hair remains silky and smooth. So far, really satisfied with the products. Affordable and worth the price. Recommended for others to try!


Verified

Company's advertisement that after…

Company's advertisement that after using soap Dove the skin becomes more tender isn't entirely honest. But there are no complaints about shower gels, after them the skin actually becomes softer and more tender. I use them almost every day. Also Dove products are good value for money. A lot of my friends use such products and are satisfied.


Verified

pretty good

My wife and I use dove products for a 5 years and we are quite satisfied with it. I surely don't use every products of this company, but my wife does. She doesn't get any allergic reaction, but dove does't show incredible results. It's just fine. Accordance price/quality is good. I could recommend it, because my wife always buy it.


Verified

I bought a used a Dove deodorant but it…

I bought a used a Dove deodorant but it irritated my underarm by making it itchy. It never happened before. The deodorant is: Dove Deodorant in Green Tea Bar 40 ml 40 ml Dove · Solid · Women's · Alcohol-free Dove's Go Fresh Cucumber Deodorant Stick is an antiperspirant


Verified

Bad design.

Bought Dove 2 in 1 shampoo to try. Nice scent but too gloopy causing me to have to drag my fingers through my ageing hair to rinse it off. However, the one thing that will prevent me from buying it again is the cardinal sin of the poorly designed bottle. I think all such products should have a flat top so you can stand them upside down to save time getting the last bits out, which in the case of this gloopy product is even more important. Won't buy again as it is no better than others I have used.


Verified

I have used Dove beauty bar all my…

I have used Dove beauty bar all my life! I love it! As I grew older , I switched to the “sensitive skin” bar. My results are fantastic! My skin is soft, wrinkles are few, and I only use a small amount of moisturizer after. My 24 year old daughter is now using it! Thanks for many years of dedication !


Verified

I love all your Dove Deodorant product…

I love all your Dove Deodorant product but the Dove Refillable Deodorant stick keeps breaking off and now using my hand to apply to my armpit. Please if you can come up with some way to hold the refill in place. Thanks, Lou


Verified

I decided to use only their products

I decided to use only their products, I mean soap, shower gel and a body lotion. The last ()nourishing body care essential body lotion with nutri duo formula) is very good. It keeps my skin nourished and it smells so nice as perfume.


Verified

Been using dove body wash for years now…

Been using dove body wash for years now and they never let me down, after you wash with dove you feel silly smooth and smelling refreshing like a new born baby.


Verified

I love Dove !!!

I love Dove !!! It always keeps my skin soft and my hair full !!! I contacted them recently about a leaking bottle and they sent me a replacement and an extra one to !!! Thanks !!!


Verified

They have amazing products

They have amazing products. Everything they sell is so soft and smells so good on my skin. They are the top products I choose for my skin.


Verified

I keep using the products of this brand…

I keep using the products of this brand because they are not expensive, smell nice, and seem to be of good quality.


Verified

Best brand for skin

I love dove soo much it truly helped me treat my acne now I have nothing left and my skin appears smoother thanks dove!


Verified

OMG!! I USE ALL DOVE PRODUCTS!! 5 STARS!!

Dove Antiperspirant Spray_YES! I love all the sprays and variety of sprays. I use to get so anxious when it came to my sweating and underarm smell issue (yes, I shower lol) and then a friend told me about their product. I said what heck I love their chocolate =), so why not? OMG so glad I did! I haven't gone back. I have my boyfriend use the men's line too. Dove Mango Bar Soap-YES & YES AGAIN! Soaps usually leave a residue on my face and skin and I hate that! But Dove's soap did not, my skin feels so smooth and clean...not to mention smells good. Dove Curly Hair Products-WHERE HAVE YOU BEEN MY WHOLE LIFE!?! 1. The whole line spells delicious. 2. Affordable Price 3. Shampoo does not dry my hair out ( I HAVE MIXED HAIR) but cleans the hair and even gets rid of my dandruff problem. 4. Conditioner smells good and feel so good on my scalp and hair. I could tell difference after one use! 5. The other products allow you to style your curls in many styles. I have been able wear my hair as the "wet" curl look, the bouncy full curly look and cute up style looks. Just depends on your fancy.


Verified

worst customer service.

If I could give 0 stars I would. I have had my DryBar curling wand for maybe a year and a half. When I plug it in and turn it on it comes on and heats up, but when I go to curl my hair it shuts off. I bought it from Ulta, and obviously they can’t go back farther than a year in their system, so they recommended me call DryBar. I do not keep receipts of purchases that far back, and when I called to try and get my problem resolved I was told they had to have proof of purchase. There is no way for that besides a picture of my curling wand. They were 0 help to resolving my issue.


Verified

Falling service

l have been a barfly member for many years. In the beginning they were pretty consistent and mostly on time. Lately there is a big difference between what you can expect from your hair style, but one of the most frustrating things has been the untimeliness. Today I was seated 40 minutes after my appointment time. This is not the first time this has happened and is to the point I will cancel my membership and there are newer blow out places I will try.


Verified

Bad review for the El Segundo Store…

Bad review for the El Segundo Store receptionists and manager. The receptionist offered me water and never came back with anything but gave everyone else drinks. I had a coupon when i booked and they said it would be valid. The day of the receptionist said he checked with the manager and she said it was only valid certain days. I asked where does it state that and neither he or the manager Jasmine bothered to show me that clause. I felt like they didn't value me as a paying customer and i had already had the service so i had to pay for things when I wasn't treated with respect. The customer service response was so vague, stating they are sorry and will pass along my comments. What kind of value do they put on customers! I am not happy with how they treat clients and supposedly the owner reads all of the comments but she has yet to reply so i am voicing this for everyone to read.


Verified

Nice place

Nice place great staff


Verified

FistDry Bar is not so "Dry" more like "HOT"!

First, I have to admit I love the color and marketing of this brand. It's intuitive and a play on words. I mean "Dry" "Bar" really?? Brilliant! Now, do their products hold up to their packaging in taking a nod from OPI with truly clever names like "Deputy and "Sheriff" for hairspray? I have to say they do. May be a bit overpriced- but if the Living Proof, Sebastian, Tony & Guy (Tigi), were all our on the table- I'd head to the Dry Bar. The fragrance is excellent and your man will use it too without losing a hair of masculinity. :0)! P.S.I always read the fine print and they have a full 365 day warranty on their products, compounded by being carried by Ulta, Sephora, AND NORDSTROM?? You have a winner. Tip: Save your money on the brush that looks like a wet brush. It pretty much is with a softer handle. But it's so damn cute. I had to get it.


Verified

Be very careful before you purchase…

Be very careful before you purchase anything from this company. I got the buttercup hairdryer which was cheap and broke in a matter of a few months. I used the dryer once abroad and it was ruined overall I would say I used the product less than 10 times. Product does not contain the proper warnings.


Verified

LOVE Amika

Loyal Amika customer here. Don’t understand the negative reviews. I’ve been ordering from Amika for years and have always been satisfied with their products. My orders usually arrive within a week, correctly fulfilled and packaged well and never had a reason to contact customer service. Love Amika!


Verified

For £80, the High Tide waver could include a case...

Ordered the High Tide Deep Waver from an Amika retailer. While I'm impressed by the waver itself, for the price paid (£80) I'd have expected some kind of storage mat/bag or a heat proof mat at the very least. It's not the easiest thing in the world to store! I also wasn't able to register for my warranty as the warranty page demanded a US phone number, not great when you sell your products worldwide. The waver itself gives beautiful results but takes a bit of practice!


Verified

Ignore the bad reviews- I *love* Amika

I ordered my products and they arrived promptly the next day. I had a couple of questions about my new routine so I went on to customer services and spoke to someone using the chat function who was super helpful. And lastly, it’s incredible stuff. My bleached dry frizzy hair is now sleek and soft and strong. I can’t believe how good it is.


Verified

All as expected...

Having read the other poor Trustpilot reviews re delivery/service it nearly put me off ordering from the Amika website and if the sites I usually order hair products from had had everything I wanted I genuinely would have bought them elsewhere but they didn't. So, I went ahead with my order from the Amika website on the basis that the products themselves are well reviewed elsewhere. So, I just wanted to share my positive experience to hopefully provide some reassurance (I can only speak for myself of course) and a slightly more balanced insight. I placed my order yesterday morning (in the UK) and it arrived this afternoon (free next day delivery was included, possibly due to the value of the order). The email updates kept me informed about the delivery and my parcel arrived well packaged and as expected. I can't comment on the products themselves yet (as I've not used them yet) but wanted to provide a genuine review as to the fact I got what I ordered, as expected.


Verified

Don’t ever use this awful company!!!!!

Don’t ever use this awful company!!!!! They don’t care about customers… It’s the most appalling service I’ve ever had and.. they’ve not delivered my product and have kept £25.95 of my money… They don’t listen to customers… don’t waste your money!!


Verified

Terrible hair day!!!!!!!!

Terrible! Charged me next day delivery fee of £5.95.. that was one week ago.. still not had the product delivered.. can’t get any response from anyone at amika..no customer care


Verified

Don't order from amika online

Don't order from amika online. They only actually send your order when you complain that it hasn't arrived. Useless customer service that just can't be bothered to respond to you other than send pro forma emails.


Verified

I ordered Amika's new brush hair…

I ordered Amika's new brush hair straightener. I did a lot of research before ordering and saw so many 5 star review and high praise on You Tube videos. However, I tried mine for the first time today and it is horrible. On/off switch will turn on, but not off. For my type of curly hair it is to be set at 360 degrees, but mine would only go to 370 and above. My hair is cut in a bob, about 2 inches below my chin. This does NOT work for shorter hair. Very disappointing . Returning tomorrow.


Verified

Soulfood Nourishing Hair Mask by Amika

I have already reviewed a few of the products by Amika but recently reinvested in their very popular Soulfood Nourishing Hair Mask. The word itself suggests vitamins and nutrients needed to keep hair strong, healthy, and shiny. Like everything else, there's a right and wrong way to use any product. I was using the hair mask before or after shampooing/conditioning until I realized I was not benefiting from the hair mask. Simply put, entering the showering I shampoo my hair and rinse. The hair follicles are now OPEN. I add a palmful of Soulfood Nourishing Hair Mask and massage into the scalp, avoiding the roots. Let absorb between 5-7 minutes. I utilize this time to soap up and rinse off while my hair absorbs the product and its nutrients. Rinsed thoroughly. Now I use my regular conditioner to CLOSE the hair follicles and seal in the vitamins/nutrients. Rinse thoroughly. My hair is now ready for blow-drying to style. Results: Healthy, shiny hair that makes a statement. Soulfood Nourishing Hair Mask can also be used by itself for weekly treatments. Forever Amika!


Verified

The Only Place to Buy Hair Care Products

No, I don't work for Amika but it might sound that way after I'm done telling you how much I love them. I'm a buyer, not a seller. I didn't even know that Amika existed until my daughter asked me to buy some things for her. They didn't cost too much and she's my daughter. So, I did. There was a problem with the first shipment. It was the dead of winter and the items arrived in a wet box. They had exploded because they had frozen. I called Amika. They were very nice and they immediately sent out new ones, no questions asked. I was very impressed. I'm used to dealing with poor customer service, poor quality, high prices, even downright fraud. Read my other reviews. Amika was an honest to goodness good company. After this, I went back to their website to see if they had anything that I wanted. Of course they did. I'm big on using good hair care products--no laureth sulfate, no parabens, no harsh chemicals. I would like to keep my hair, not have it fall out because of harsh chemicals. Just read the back of a bottle of most hair care products to see what I'm talking about. They advertise the great things they put in their products but they don't tell you about all of the bad ingredients that they also add. I was shocked at what I saw on the back of one bottle of a major brand that states all of the great ingredients they put in their products. So many bad things in it. Amika states on their about page "We only make products that make us proud. Highly effective haircare that have always been cruelty-free, formulated without sulfates, parabens, aluminum starch and over 1,300 questionable ingredients banned by the European Union." On top of that, Amika is fun. They have a beautiful, fun website and amazingly artistic designs on their products. Their products are high quality at reasonable prices. They even have a wonderful page of information on diverted products, products that are not authorized by Amika to sell. It explains why it would be bad to find their products at a discount site. The only thing bad I can say about them is that I'm not in love with their chatbot. I wanted to ask about a hairdryer but it couldn't help me and you can only call them 9 to 5 Monday to Friday. You can email them. If you email them on the weekend, I'm sure that they get back to you by Monday. As I said before, they are quick to respond. So, Amika is the best place I know of to shop for hair care products.


Verified

I have ordered online twice with Amika

I have ordered online twice with Amika. It has been five weeks since I placed my order and I have not yet received it. I am aware of the COVID complications. I believe these delays are because of specials they offer but cannot fulfill. 40% is likely to cause a surge of purchases. Had they been honest and said it was going to be a month and a half, I would have stopped the order. Instead, it listed it would be a matter or days with a possibility of a small delay. When I contacted customer service, I received a very pointed email telling me to check the website to track my progress (rather than bother them). Great product. Stinky company.


Verified

I buy the triple Rx Mask and it is…

I buy the triple Rx Mask and it is amazing. The product is excellent. It took me about 2 weeks to get there but they gave me a discount code for my next purchase. the product is thick and with a little bit I leave my hair very soft and it smells delicious. Recommend 💯


Verified

Return process is confusing

Ordered $100 scalp revival products. Dried my hair out and caused scalp acne. So I emailed them asking for a return authorization two days after the products had been delivered. They emailed back 6 days later asking for photos of the products I wanted to return. I sent the photos immediately and never received a response. I followed up with the same email and photos a week later and still did not get a response. Filed a dispute with my credit card. Update: after not hearing back from briogeo for two weeks I received a full refund and was not required to ship back the products. So I have updated my experience to three stars.


Verified

Products smell great, but don’t do the job

I treated myself to the banana and coconut shampoo and conditioner, as was washing my hair daily during the initial Covid pandemic. Very disappointing product as doesn’t effectively clean long, straight hair. Have to use a lot of the product to get enough coverage. Ethical company, and deliciously fragrant shampoo, but not worth the money.


Verified

While I am happy with the products I…

While I am happy with the products I have purchased so far, the online shopping experience has not been great. the issue is either the products being arranged for delivery ONLY when I email to enquire about my order (which can be a week after I place my order) or the membership points redemption system doesn't work online. Given this is a relatively new brand and trying to gain access to the market (which it has done very well so far) it is essential that online customer experience is well dealt with. Of course this would not matter that much if you are only focusing on regional (North America) sales and don't care about customers overseas.


Verified

Have had nothing but success with all…

Have had nothing but success with all of their products. I love that they make a shampoo for medium hair. Might seem silly but shampoo for either fine or thick hair either done clean well enough or weigh my hair down. This makes my super long hair feel sooo good! Their leave-in conditioner is the best one I’ve found.


Verified

Ok but overrated

I personally find Ouai products to be overrated. Maybe it's the influencer and celeb hype around the brand but I'm surprised they have such great reviews when I find other brands are so much better. Their hair and body oil, for example, smells gorgeous but it leaves my hair really greasy compared to a high street brand at half the price. Their hairspray didn't hold anything in place, the shampoo & conditioner didn't leave my hair very strong and the dry foam did nothing but make my hair smell really good. For actual results I would always recommend a brand like moroccanoil or even John Frieda over Ouai but if they tweaked their products to make them more effective then they might win me back - their products really do smell amazing...


Verified

Bought products for my sons Christmas…

Bought products for my sons Christmas present. Unfortunately I missed the deliveries and product was returned to Ouai. Emailed customer service and product was sent back to me. Would like to thank Mia for fantastic customer service 👍


Verified

Excellent store

Excellent store! Price is reasonable. Just ordered now and will leave feedback after item arrived. Will re-order soon.

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